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Showing posts from November, 2019

Evaluate the response (D1 U21)

Learning Outcome 3 (U21):  Be able to pitch ideas on a proposed media product and respond to questions Industry Professionals Feedback: One type of feedback which the industry professionals mentioned to me was discussing the idea of changing the ages of the target audience.  My initial primary and secondary target audiences were 16-22 and 25-35 year olds however the age ranges were said to be to narrow and limited. As a result they mentioned that I should make the target audience greater allowing a wider range of ages to  listen to this music.   Consequently I would make the secondary target audience 25-50 years. This is because as the world is developing older people have been listening to the genre of rap as they are trying to stay youthful and up to date with what is popular. In the past, a more limited age group would be listening to this type of music.  This feedback was beneficial as it would increase the number of people that would read my magazine...

Pitch your ideas (P4, M3 U21)

Learning Outcome 3 (U21):  Be able to pitch ideas on a proposed media product and respond to questions Feedback: They mentioned that the primary and secondary target audience put together is too narrow as the secondary target audience is 25-35 year olds, this is too narrow as now days 40-50 year olds would still listen to the genre of rap as it doesn’t have a set age when people would stop listening to this type of music, from this I understand that I should expand the secondary target audience to make it larger adding a few more years to it. As well as that they mentioned that the sponsors and advertisers which I used to create publicity for magazine such as AirPods and Starbucks were too narrow and could have a more specific like to rap, even though these sponsors are modern and popular I should consider a more edgy and fashion led sponsor.  This is because fashion plays an important role in rap as the genre of rap has its own distinct fashion trend and therefore a f...